Fintech company, Equiti Capital sought to expand its global customer base by driving new account openings and increasing customer acquisition through display creatives. The campaign’s primary key performance indicator (KPI) was a CPA target of $15.
Multilocal’s Curation-as-a-Service (CaaS) leveraged first-party data from its global supply network to ensure precise audience targeting.
By utilising Active Curation™, campaigns were optimised in real time at a meticulous level, enabling the identification of the most cost-effective audience groups and improving overall performance.
million impressions delivered
15.5+
CPA was reduced dropping from $15.00 to $1.17
92.2%
At Multilocal, we believe advertising can be better. We are a curation services leader powered by our Curation Intelligence Platform™.
With over five years of proven expertise, we redefine audience discovery, amplify data monetisation, and optimise campaigns enhancing performance by an impressive 40–60%.
The results speak for themselves. Multilocal’s precision targeting and real-time optimisation drastically reduced our CPA, far exceeding our expectations and enabling us to scale efficiently while driving meaningful customer growth.
Real time campaign optimisation with Multilocal's
Active Curation™
